Fashion meets heritage on Ballina bridge

In a dazzling fusion of fashion, community spirit, and riverside charm, the historic bridge connecting Ballina and Killaloe was transformed into an unforgettable open-air catwalk for the inaugural Bridging Style fashion show, an event that has set a magnificent new standard for collaboration along the shores of Lough Derg.

Set against the timeless beauty of the River Shannon, the evening on May 28 unfolded as a vibrant showcase of what is possible when local businesses, talent, and community groups come together with a shared vision. The energy on the bridge was electric, buoyed by a large and enthusiastic crowd whose spirits weren't dampened for a moment by the overcast skies.

Adding immense glamour and professional flair to the evening, renowned stylist Celia Holman Lee hosted the event, with her acclaimed agency delivering a flawlessly choreographed showcase. The catwalk truly came alive when local models took to the stage alongside the pros, drawing massive cheers from the crowd.

The spotlight shone brightly on the incredible retail offering in our twin towns. Local boutiques Joanne’s Frocks and Fine Rags took centre stage, unveiling striking collections that blended contemporary trends with timeless elegance. The showcase was beautifully complemented by exquisite knitwear and outerwear collections, while local pharmacies added the perfect finishing touches with a display of summer sunglasses and accessories.

But Bridging Style was about more than just the catwalk. The event seamlessly spilled into the heart of both towns, with attendees turning the occasion into a full evening experience. Local restaurants, cafés, and pubs played a vital role, offering special promotions and welcoming guests before and long after the final model left the catwalk.

Adding to the glamour of the night, style judges had the unenviable task of picking the standouts, with Siobhán Thornton, Lorraine Reddan, Jean Gough, and Áine Collins ultimately honoured as the Best Dressed winners for embodying the creativity and flair of the evening.

The overwhelming success of Bridging Style speaks directly to the power of community collaboration and the unique character of Ballina and Killaloe. It was an evening where fashion met heritage, and where our iconic bridge became a true symbol of connection, creativity, and regional pride. With such an extraordinary debut, anticipation is already building for this to become a standout annual fixture on the Killaloe/Ballina calendar.

An event of this scale simply doesn't happen without an incredible team working behind the scenes. Sincere thanks to Joanne Skelly, who proposed the idea and worked tirelessly to ensure its success of the show. Thanks also to Tourism Officer Carmel Ormond and Cllr Dr Phyll Bugler for their dedication to organising this event. We also extend our deep gratitude to the Ballina and Killaloe Tidy Towns committees, and Ballina GAA for their vital support with stewarding and parking. Thanks also to Tipperary and Clare county councils and their outdoor teams for their fantastic assistance in bringing this vision to life on the river.