As part of the 2023 campaign, Movember has announced a year-long partnership with Ireland’s leading mobility app, FREENOW. TV presenter and Olympian, Greg O’Shea, was on hand to launch Movember’s 2023 campaign. The partnership will help raise funds and awareness for men’s health issues. Visit www.movember.ie to sign up.

Get involved with Movember

Movember, the leading men’s health organisation, celebrates 20 years of the global movement this year. Founded in 2003 by two pals in an Australian pub, Movember was created with one goal in mind, to stop men dying too young. Prioritising funding to three of the biggest health issues affecting men globally: mental health and suicide prevention, prostate cancer, and testicular cancer.

As part of the 2023 campaign, Movember is today announcing a yearlong partnership with Ireland’s leading mobility app, FREENOW. To launch the collaboration, Movember and FREENOW has teamed up with TV presenter and Olympian, Greg O’Shea, Love Hate actor, John Connors, TV presenter and influencer, James Patrice, and model and actor, Carl Shaaban, to help raise funds and awareness for men’s health issues. Movember wants everyone to start the conversation around key topics including mental health and suicide prevention, testicular cancer, and prostate cancer.

According to research carried out by FREENOW among its driver partners to launch the campaign, 15% of drivers say they regularly come across passengers who are struggling with their mental health and a further 39% say they do so on occasion. Almost half (46%) of drivers always talk to passengers in the car but only 12% of drivers say mental health and wellbeing is discussed with more general topics such as the weather, sport and current affairs the most talked about subjects. 68% of drivers say that having a chat with a passenger has a positive impact on their own mental health and wellbeing. 46% of drivers say they never talk to anyone about their mental health.

Throughout the month of November and right through to the end of February 2024, FREENOW passengers will be able to show their support for Movember through FREENOW’s Round Up to Donate in-app feature, which allows passengers to round up their trip to the nearest euro with the difference being donated directly to Movember. Together with Movember, FREENOW is also hosting virtual, and in-person talks and training for its drivers’ partners in Ireland, the United Kingdom and Germany. The talks will cover mental health, relationships, and self-care.

Since 2003, Movember has funded more than 1,250 men’s health projects around the world, challenging the status quo, shaking up men’s health research and transforming the way health services reach and support men. Prioritising funding to three of the biggest health issues affecting men globally: mental health and suicide prevention, prostate cancer, and testicular cancer, Movember has invested over €300 million in 600 biomedical research projects, funded 4 prostate cancer registries with over 200,000 men enrolled from 19 countries, and made the moustache a must have accessory for the month of November.

The public can get involved this November by taking part in one of Movember’s fundraising challenges, which include growing a moustache for the month of November, walking, or running 60km across the month or hosting a mo-ment to raise awareness for men’s health issues.

Movember 2023 is calling on you to join the Order of Mo this November to change the face of men's health. Raise funds. Save lives. Sign up now: ie.movember.com.