Ladbrokes return to Shelbourne Park as title sponsor of Easter Cup

There was much delight in Shelbourne Park as Ladbrokes were unveiled as the new Title sponsor of the Easter Cup. Offering over €40,000 in Prizemoney, the Easter Cup was the first ever open event to run in Ireland, in 1928.

Ladbrokes have long been associated with Greyhound Racing in Shelbourne Park having previously sponsored two other Classic events, the Open 600 and the Irish Greyhound Derby at the venue.

The Ladbrokes Easter Cup will run over 4 Saturday nights at the Dublin venue, with the Final on Saturday 19th March. The Easter Cup has traditionally attracted the top greyhounds in training, and through the years some of the most infamous names in the sports have competed. Mick The Miller, arguably the most famous greyhound, was beaten by half a length in the 1929 running. Spanish Battleship won in 1954 & 1955 in the middle of his Derby hat-trick. The winner of this year’s competition will receive €25,000.

Speaking at the announcement Patrick Flynn, Sales, Commercial & Operations Manager at Shelbourne Park said, “We are delighted to have Ladbrokes back as a sponsor of a major event at Shelbourne Park. Our relationship goes back many years and has proven very successful to date. The Ladbrokes Easter Cup is one of the most prestigious events in the racing calendar and provides the perfect platform to build on previous sponsorship partnerships.”

Jackie Murphy Director for Ladbroke Ireland added; 'It’s great to be re establishing our long standing relationship with Shelbourne Park. We have been looking for the right opportunity and the Easter Cup is the ideal event for us to be involved with. We look forward to developing the relationship further and 4 great nights of greyhound racing”.

Key Event Dates

1st Round Heats Saturday 27th February

2nd Round Heats Saturday 5th March

Semi-Finals Saturday 12th March

Final Saturday 19th March